Cross-Platform Asset Production
One design system, two dozen formats, zero inconsistency. I adapted a core brand system across print and digital applications while keeping hierarchy, tone, and identity intact at every size.
Client: Storm Product Inc. (internal)
Timeline: Ongoing
My Role: Creative Marketing Specialist
One design system, two dozen formats, zero inconsistency. I adapted a core brand system across print and digital applications, keeping hierarchy, tone, and identity intact at every size. Select ads are developed into motion graphics using Jitter or After Effects, extending the same system into animated formats for our social channels and website.
